OP Retail - People Counting and Heatmap Solution

2 year ago

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2 year

Product details

Case Study

Background

A well-known leading home textile enterprise in China, after more than 30 years of development, has become a modern enterprise integrating R&D, design, production and sales, specialized and multi-brand, and its comprehensive strength ranks first in the industry. For a long time, the company has continued to innovate and accumulate in brand value communication. Dual-line channel construction and its core competitiveness has been continuously strengthened and improved. In 2022, bedding accounted for 55.33% of the home textile market, making it an important founder of China's modern home textile industry.

Difficulty

The enterprise has more than 2,000 direct-sale and franchise stores, with a wide distribution. In the past, supervisors visited each store one by one, which was inefficient and costly. Most stores were out of the supervision and management of the headquarters. The headquarters' daily store inspection costs accounted for the bulk of the company's expenses.

Solution

Faced with this situation, they use our PTZ camera or intelligent fixed turret camera and store inspection systems to bring all stores to various places under the unified management of the headquarters. Through real-time video monitoring, the headquarters or regional supervisors can spot-check the store's business conditions, product display, experience area layout, employee attendance, and store hygiene at any time.

Our remote store inspection function plays an important role. All stores are connected to the remote store inspection management system. Managers publish planned tasks, and the person in charge completes the inspection task arrangement. All problems are directly connected in the APP to form a closed loop and data retention.

Result

Smart store inspection system helps enterprise maintain a high-end and unified image among the stores and increase store conversion rate by more than 20%.

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Suppliers

OP Retail (Suzhou) Technology Co., Ltd

Audited supplier

2 year

Main Product: Smart Retail Services, People Counting Analytics, Heatmap Analytics , People Counter, PTZ Camera, Store Inspection Analytics

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